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Retail Shopper Statistics
Marketing Charts Retail Technology
by MarketingCharts In the past, shoppers have expressed quite a bit of interest in technologies that will help make their shopping experience more fun or meaningful. That sentiment has not changed, with a survey from Bazaarvoice revealing that about half (47%) of global shoppers are excited about the potential technology has to enhance their shopping experience. Although previous...
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Retail Shopper Marketing
More consumers today are shopping online and the line between brick-and-mortar and online stores is becoming blurrier as consumers increasingly head to digital channels to complete their purchases.  In a recent survey by Bizreel (2021), the statistics prove that ecommerce is being embraced by an increasing number of consumers.  Check out some of their great findings below....
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