Movers & Shakers, a Podcast by V12 Jennifer Renaud, SVP and CMO of Masonite, has spent her career building brands at large enterprise companies like Microsoft and Oracle. She is currently tackling evolving a 100-year-old brand, Masonite, and changing what doors mean to consumers. She believes brands need to become useful in the decision-making process....Read More

Movers & Shakers, a Podcast by V12 This new research study, conducted by V12 and Ascend2, explores the 2022 Marketer’s Perspective on Mover Marketing Report.  Check out this episode to learn how brands are utilizing mover marketing strategies to increase their customer acquisition and retention. Did you know? 41% of organizations who have a mover marketing strategy...Read More

Movers & Shakers, a Podcast by V12 During a move, consumers have a high propensity to interact with new brands and also are more likely to spend on new products and services. And how your company predicts and engages with that new mover is of growing importance. Today, new mover marketing is a powerful, highly...Read More