by Kathy Pay, MarTech.org In the 18 months since we added “COVID-19” and “pandemic” to our marketing lexicon, marketers like me have been thinking about how to revise our email programs, what our customers are experiencing and how much everything could change before we move into our next version of “normal.” Now we’ve gone through...Read More
by Campaign Monitor The world is rapidly changing. Rather, the world has rapidly changed, and many marketers are working at breakneck speed to learn where we stand. And, during a period of history where email is relied on more than ever, it’s crucial to know how email marketing has changed in the wake of COVID-19. We’ve published a...Read More
by Sam Greenspan These are unprecedented times, and all of us are coping with uncertainty about both the present and the future. Email marketing isn’t the most important thing in the world right now, but it’s our business and it’s a big part of how you run your business. We want to help our customers maintain their...Read More